THE MURRAY RIVER, LAKES & COORONG

Their brief

One region. Three very different stories. We were appointed to design and develop three key digital experiences for the Murray River, Lakes & Coorong — its tourism website, the River Murray International Dark Sky Reserve and Ngaut Ngaut.

What we did

We created three journeys, connected by one clever digital ecosystem.

From exploring the river, to travelling through space and time, to discovering the cultural significance of Ngaut Ngaut, each site was designed to deliver its own distinct experience while feeling part of a cohesive whole.

Behind the scenes, we integrated the sites with the Australian Tourism Data Warehouse (ATDW), including advanced search and filtering to help visitors find exactly where they want to go, stay and explore.

Services

Digital Strategy / UX Design / Website Design / Website Development / ATDW Integration